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White rum sweetened with coconut: low proof, high sunshine.
Barbados and the wider Caribbean
Malibu, blended on a base from Barbados' West Indies Rum Distillery, took coconut rum from beach-bar novelty to global category.
White rum is blended with coconut flavor and cane sugar at friendly strength; the category leader bottles at 21 percent, well under full rum proof.
Fresh coconut, vanilla, and soft cane sweetness over a light white rum. Engineered for pineapple juice.
Did you know
At 21 percent, Malibu is technically liqueur-strength; its maker calls it 'flavored rum' only where local rules allow the name.
Also known as: malibu, coconut liqueur, coconut liquor, cruzan coconut
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